Burning questions in these areas often lead to indecision, delays and underestimated consequences. Covering these topics early and from a founders perspective helps demystify, and frees founders to focus on their business, rather than its structure. How do funding, dilution, & vesting work? How do investors value startups at different stages? Should you focus on revenue or growth? When can you ignore your lawyer? How much equity do your cofounders, investors, advisors and employees get?